REQUIREMENT
Ribnd Is A UAE Based Gifting Brand That Focuses On Specialized Gifts. As A Brand Catering To Audiences, Ensuring Their Gifting Needs Are Met Beyond Time And Distance Barriers, Ribnd Needed A Responsive ECommerce Website That Could Swiftly Help Users Make Gifting Decisions.
● Website Development
● Visual Communication
● Content Support
CHALLENGE
Developing An ECommerce Gifting Website Comes With The Challenge Of Listing Items On A Real-Time Basis And Creating An End-To-End Workflow That Is Unlike Conventional ECommerce Websites.
SOLUTION
We Catered To Ribnd’s Requirement With A Unique Approach – One Fueled By Creativity And Powered By Technology. Each Element Of The Website Was Custom Designed To Take The User Through A Unique Shopping Experience – Simplifying Purchase Decisions And Enabling Seamless Shopping.
APPROACH
Design
Each Page Of The Website Features A Customized Design Specific To The Niche And The Category. The Category Pages Were Designed With Stellar Product Images, Clicking On Which Would Lead To Detailed Product Description Pages That Offered All The Information The User Would Need To Make A Purchase.
Functionality
To Make The Website Functional – The Following Essential Features Were Added
● Multicurrency – To Help People Outside Of The UAE Place Orders
● Payment Gateway Integration – For Seamless Payments
● Order Tracking – Multi-Touchpoint Order Tracking
● Promo Codes – Offers On Special Orders
Other Features
● Date And Time Scheduling – For Early And Repeat Orders
● Email Automation – For Reminders, Order Updates And More
● Wishlist – Save Orders For The Future
Visual Language
To Cater To The User And Help Make Purchase Decisions Easier, A Strong Visual Language Was Developed To Appeal To The User. A Photoshoot Was Carried Out To Ensure That All Products Were Depicted With Standard Aesthetics In Line With The Brand Image. This Included Dynamic Hero Banners, Product Category Images And Product Listing Images.
Content
Detailed Content Lining Out The Product Details And Other Critical Aspects Of The Order Were Conveyed Through Detailed Content – Firstly To Persuade The User To Choose Ribnd As A Trusted Gifting Partner And Secondly To Offer Crucial Information.
RESULTS
A Responsive ECommerce Website That Is Now A Go-To Destination For Gifts Across The UAE. The User Experience Is Seamless And Encapsulates Exclusive Features That Enable A Hassle-Free Shopping Experience.